"I hired Jim recently for conceptualization and development of a direct mail package. He exceeded my expectations -- which is a normal thing for Jim to do – going above and beyond the call of duty. A pleasure to work with all the time.”
Denise (DiNorscia) Williams ,
Director of Strategic Marketing
Goodman Marketing Partners
“I have worked with Jim over the years, particularly with my company's magazine. His copywriting, creativity, interviewing and research skills are qualities that are hard to find in one person … He "gets" what you are trying to convey and then figures out a way to implement it … always strives for the best results."
Ass't. VP, Electronic Marketing
Franklin Mint Federal Credit Union
"Murph and I first worked together in '96 at Devon Direct … Right off the bat, I developed a true respect for the man and his ability to dig through creative strategies and find the best answers."
Freelance Art Director, Graphic Designer, Illustrator and Cartoonist
John Bell Art
Make your marketing pay off.
Contact Jim Murphy today
80-20 principle Italian economist Vilfredo Pareto first developed the 80-20 principle. The direct marketing translation: 80% of your sales will come from 20% of your customers. Smart direct marketers target that profitable 20% with special offers. More Facts